Josephine Ayers, Jennifer Williams, Patrick Stokesberry and I are at the MAGS conference in Atlanta. Tomorrow will be a full day of workshops. There are editorial, management, sales and design sessions and each one addresses a variety of elements of magazines. Longleaf Style is two-years-old this summer and we really want to continue producing a magazine people are reading, and talking about. I'll post information about the workshops I attend later this week.
I'm not sure if this is showing my age, but I am actually also looking forward to hearing the keynote speaker at the conference, Steven Slon, who is the editor of AARP magazine. While I am still some years away from membership in AARP, the magazine seems to have revolutionized itself and is somewhat trendy. Plus, they must be doing something right if they have over four million readers ages 18-48 and 32 million over 50.
The MAGS banquet is tomorrow night and we will find out what GAMMA award Longleaf Style won...we are hoping for anything other than "Best Typo".
MAGS
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1 comments:
Congratulations on the award, whatever it may be! As for the AARP 18-48 readership segment... a certain 30 year old in my life was reading that magazine one day. I said,' what in the world are you reading a 65 and up magazine for?'(My perception.) She didn't even realize that it was a magazine distributed by an organization serving the older generation demographic. I guess she is represented in those, now very believable, stats!
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